AID in IAD conference.
MA Masters Project
2023
In December 2022, Ian Campbell Cole and Christopher Hanley Lecturers at Nottingham Trent University's focused on exploring the intersection between Product Design and AI technologies. Through a week-long event Vertical Design Week (VDW) combined interactive workshops, guest lectures, and collaborative projects to introduce students to AI-based text-to-image diffusion models. VDW successfully enhanced students' ideation capabilities and confidence in using AI tools, leading to increased creativity. Emphasising group work, accessibility, and a hybrid learning space, the VDW experience facilitated an inclusive and engaging learning environment.
This conference presentation highlighted the results of VDW underscoring the importance of embracing emerging generative AI technologies in design education for promoting innovation and professional development.
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